Affilae affiliate tracking: Features, Integrations and Pricing

Affiliate tracking software is an essential for any business looking to capitalize on word of mouth marketing. If you’re thinking about using Affilae for your affiliate program, this in-depth review will help you make a decision. It will also introduce Tapfiliate as a flexible alternative.

Affilae affiliate tracking

Affilae offers a range of features for those looking into affiliate marketing. Here’s a clearer understanding of what the platform brings to the table:

Affilae features

Affiliae has several key features – let’s take a more in-depth look at how it can help you manage your affiliate programs:

Direct affiliate links:

Direct affiliate links allow businesses to establish a clear and straightforward connection with their partners. Instead of going through complex link structures or intermediary steps, Affilae ensures that every link shared with potential customers takes a direct route. This not only simplifies the user experience but also aids in more accurate tracking and attribution.

Shared commissions:

Affilae recognizes that sometimes, multiple affiliates might contribute to a single sale. The shared commissions feature ensures that when this happens, the commission can be split among the involved affiliates.

Promo code tracking:

With Affilae’s promo code tracking feature, businesses can monitor the usage and effectiveness of their promo codes. This allows for a better understanding of which promotions are resonating with customers, and which might need adjustments or improvements.

Automatic billing & payment of affiliates:

Affilae’s automatic billing feature automatically generates invoices for affiliates. With this system in place, businesses can ensure that all due payments are documented with accurate invoices.

With its payment system, businesses can ensure that their affiliate partners are compensated without delays.

Advertising materials:

Like all affiliate software, Affilae provides the ability for businesses to create content and distribute it to their affiliates. This functionality simplifies the process of ensuring that affiliates have access to necessary promotional materials like product feeds. By using this feature, businesses can efficiently manage and share content across various affiliate partners.

Customization

Affilae provides options such as first-click and last-click tracking, allowing businesses to determine which affiliate interactions they prioritize. Plus, businesses can set their desired cookie duration, ensuring they capture the necessary data within a timeframe that aligns with their marketing strategies.

Every business has its criteria for partnering with affiliates. Affilae offers the capability for businesses to select which affiliates can join their program, ensuring alignment with their brand values and objectives. Additionally, you can choose the structure of your tracking links and how they appear to the affiliate.

Analytics

Affilae tracks conventional affiliate marketing program metrics such as clicks, commissions and conversions. It offers more in-depth insights like conversion rates, average commission, and revenue per click. Additionally you are able to evaluate promotional materials, from banner ads to email kits.

Affilae marketplace and product marketplace

Affilae’s marketplace equips businesses with the tools to discover new partners that align with their objectives. Its filters make identifying and reaching out to potential partners straightforward.

In Affilae’s product marketplace businesses can promote their best-sellers, latest products, or a new collection, with the end goal of getting reviews. We did notice that there was a skew towards French and German brands.

Affilae affiliate program management

Affilae offers an additional affiliate management service, backed by a dedicated account manager. Key focus areas include boosting affiliate revenue and targeting critical partners that align with your brand’s goals.

Each account manager supports each phase of your affiliate program, covering various aspects from auditing to tracking tests and commissioning strategies.

Multi-Level Marketing

We couldn’t find anything on their website to say that they have the capabilities for multi-level marketing.

Affilae integrations

Affilae offers a variety of integration options to cater to different business needs. It provides compatibility with popular e-commerce platforms such as Shopify, WooCommerce, and Prestashop. In addition to these, Affilae supports Google Tag Manager, server-to-server connections and the ability for custom integrations. This range of options ensures that businesses have the flexibility to integrate Affilae with their preferred systems and platforms.

Affilae pricing

Track: Priced at £85 ($105USD) per month, or £816 ($1009USD) per year, the Track plan is tailored for businesses aiming to efficiently track, manage, and reward their partners. This package offers the foundational tools necessary for effective partner management.

Engage: At £215 ($266USD) per month,or £2064 ($2554USD) per year the Engage package focuses on building and nurturing relationships. It helps businesses connect with the right partners, ensuring quality collaborations throughout the customer journey.

Scale: For businesses looking for a more hands-on approach and comprehensive support, the Scale plan provides a dedicated account manager to spearhead a successful partner marketing program. Pricing for this plan is available upon application.

Affilae customers

Babymoov: This brand specializes in innovative baby products designed to simplify and enhance the lives of parents and babies. Their offerings include a range of items, from baby monitors to feeding and well-being accessories.

Madura: This is a brand known for its premium home decoration products, particularly curtains, blinds, and decorative accessories.

Samboat: Samboat is a peer-to-peer boat rental and yacht charter platform, allowing boat owners to rent out their vessels when not in use and enabling renters to find a suitable boat for their needs. The platform emphasizes safety, ease of use, and offers a wide variety of boating options for enthusiasts and casual users alike.

Affilae reviews

We couldn’t find much online in the way of reviews at all. Affilae has a page on G2, but there are no reviews and as of writing the page has been unclaimed. They are not included on Capterra at all. We found it difficult to find much information about them at all online.

Picking the perfect affiliate tracking software: A guide

Selecting the right affiliate tracking software can be a pivotal decision in streamlining and optimizing your affiliate marketing campaigns. Here’s a guide to help you navigate this selection:

Assess your requirements

Every business has unique needs. Before diving into software choices, outline what you’re specifically looking for. Are you more focused on real-time analytics, ease of use, or integration capabilities? By setting clear priorities from the outset, you can avoid getting sidetracked by unnecessary features.

Carry out thorough research

The market is flooded with software options, each with its strengths and weaknesses. Research not only through the product websites but also through user reviews, forums, and professional reviews. Real-world feedback can provide invaluable insights that official product descriptions may gloss over.

Compare functionalities

Once you have a shortlist, delve deeper into each software’s features. Does one offer advanced reporting capabilities? Does another provide better integration options? By contrasting the functionalities, you can find the best fit for your unique requirements.

Assess user-friendliness

Complex interfaces can become a roadblock, especially if your team isn’t tech-savvy. A software’s value is not just in its features but also in its accessibility. A clear, intuitive dashboard can significantly improve your team’s efficiency.

Examine integration possibilities

In today’s digital ecosystem, you likely use a variety of tools for different marketing tasks. It’s crucial that your affiliate tracking software can integrate smoothly with your tech, or other to ensure a seamless workflow.

Analyze pricing

While you shouldn’t skimp on crucial business tools, it’s essential to ensure you’re getting good value for your investment. Compare pricing structures, look for hidden fees, and ensure that the software’s price aligns with its features and benefits.

Test before purchase

Many software providers offer trial periods or demo versions. Use this opportunity to test-drive the software, familiarize yourself with its features, and see if it meets your expectations. This firsthand experience can be invaluable in making a final decision.

Consider security

Affiliate tracking involves sensitive data, including user information and financial details. Ensure that the software adheres to the latest security protocols, uses encryption, and provides regular security updates to protect against vulnerabilities.

Evaluate customer assistance

Even the best software can present challenges or questions. It’s crucial to have a responsive customer support team at your disposal. Check if the provider offers multiple channels for support, their responsiveness, and if they have a good track record of resolving issues promptly.

Tapfiliate affiliate tracking software: A flexible alternative to Affilae

Now you’ve heard all about Affilae’s software, we’re going to introduce you to an alternative: Tapfiliate.

Tapfiliate is a powerful solution for tracking affiliate sales and managing your affiliate program.

Let’s look at the key features:

Clickless tracking:

Tapfiliate wants to ensure that every affiliate sale is tracked, so while they have the usual tracking links to track regular affiliate sales (in real-time), there are times when customers can’t or don’t click on links.

Clickless tracking is an additional approach to tracking affiliate revenue. It uses coupon codes, especially for scenarios where traditional click-through methods can fall short.

For example social media influencers can share coupon codes with their audience without the need for a clicked referral link, and brands can use Tapfiliate to track sales back to the influencer automatically without the need for manual work.

This can work for tracking affiliate revenue based on offline settings like conferences and events too, where you want to track ROI from external partners.

Affiliate payments with Trolley:

Paying your affiliate commissions can be a time consuming job, especially if you have to do everything manually. Then factor in the different payment methods. Each affiliate income is going to be different each month too. Tapfiliate’s integration with Trolley enables you to:

• Streamline payments to affiliate marketers with one click regardless of payment method
• Collect tax forms (W9 and others) from your affiliates for US businesses
• Generate affiliate invoices for your affiliate networks if you need to

This means you get to dedicate additional time on other essential tasks and areas of your business.

Integrations:

Tapfiliate has integration capabilities with several different platforms, plus the option to integrate via the REST API or Javascript. Whether you’re an eCommerce brand, a SaaS, subscription service company or anything in between, we have an integration for you.

Are you looking for integrations with:

• Ecommerce platforms like Shopify and BigCommerce
• Payment gateways like Stripe and PayPal
• E-learning solutions like Teachable and Campwire
• Recurring billing solutions for SaaS like Recurly and Chargebee
• SaaS solutions like Cratejoy and Memberful
• Workflow automation and API tools

Check out all of our integrations to find your solution.

Partner recruitment:

Finding affiliates can be time-consuming and sometimes you need a quick win. One of the best ways to do this is to go to your customers. Why? Because they have purchased from you before, and they know whether or not their experience was positive. 78% of people rave about a recent positive experience they have had to friends and family at least once a week. By getting your customers to refer their friends and family you can gain additional sales without much effort on your end.

Tapfiliate offers an automated system that emails your new customers and invites them to refer friends and family. All you need to do is integrate with one of the following:

• Stripe
• Shopify
• WooCommerce
• Memberful
• Moonclerk
• Zapier
• REST API

Learn more about partner recruitment.

Flexible commissions and affiliate groups

Commission rates are one of the key features of an affiliate program, and it’s essential to have flexibility. Of course, every affiliate program needs a base rate of commission (whether that’s a percentage payment, or a set amount), but outside of that your affiliate program needs the flexibility to help you engage and reward your affiliates.

For your base rates of commissions there are several options:

• Percentage of sale
• Set amount per sale
• Set amount per lead
• Recurring commission (percentage or set amount each month)

You can also set individual commission rates for specific affiliates (e.g for specific campaigns), or you can set up affiliate groups and assign a set commission rate for them which can be higher or lower than your base rate depending on your program and what you want.

There are also other options for rewarding your affiliate network.

• Giving different actions, for example newsletter signups vs product sales different commission rates
• Award different commission rates for different products or services, for example sweaters have a higher commission rate than t-shirts.
• To create a tiered commission structure

Additionally if you don’t want to pay commission on sales because you’ve paid a set rate for a campaign but want to track sales, this is possible with Tapfiliate.

Automation:

Automation is essential for any business who wants to save time and focus on other essential tasks. Tapfiliate offers several options for automation of your workflows, particularly with our Zapier integration.

You can set up triggered emails, webhooks, affiliate approvals, and commission verifications automatically. Refunds and disputes are handled automatically too if you integrate with Stripe or Paypal without the need for human intervention.

Customer Support:

You need to know that if you need extra help with customization or something does go wrong with your affiliate program software, that you can rely on customer support to help you when the chips are down. Tapfiliate’s customer support is available 24/7 and you can connect with us via our website chat, X (formerly Twitter) messages, or Facebook messenger.

Our customer approval rating in intercom is 92%, so of those that do interact with us the vast majority of the time are happy.

Pricing:

Tapfiliate offers three different pricing levels for businesses and offers the option of paying annually and receiving two months free.

Essential Plan: $89 per month, $1190 per year. For starter affiliate programs who need a solid affiliate software to track their affiliate, influencer or referral sales.

Pro Plan: $149 per month, $1990 per year. For a growing affiliate program that is beginning to scale.

Enterprise plan: Contact us for pricing. For big businesses with a large affiliate income to grow and expand their brand.

Affilae affiliate management vs Tapfiliate affiliate management

Pricing:

Affilae and Tapfiliate both offer tiered pricing models with options to pay annually and save. Affilae’s starting package is £85 ($105USD) per month and Tapfiliate’s pricing starts at $89 per month which is slightly lower than Affilae.

In order to gain access to Affilae’s affiliate marketplace and reviews section, you need to purchase the Engage subscription priced at £215 ($266USD) per month. Most of the brands on the marketplace are Europe-based so if you are in this market, it might be a good match.

Overall Affilae is more expensive than Tapfiliate, but it all depends on what your business is looking for in an affiliate software.

Tracking:

Both Affilae and Tapfiliate provide comprehensive tracking for affiliate programs including the standard metrics like clicks, commissions and conversions. You can also do a deep dive into the effectiveness of promotional materials including promo codes, banners and creatives with both affiliate software.

Tapfiliate offers clickless tracking, which uses coupon codes to cater to scenarios where a conventional referral link-click isn’t feasible, such as influencer promotions or offline events. This feature allows businesses to seamlessly track ROI from diverse avenues without necessitating direct link interactions.

Affiliate program management:

Both Tapfiliate and Affiliae offer tools to manage your affiliate program effectively. Both include:

• Affiliate payments
• Ability to upload advertising materials for affiliates including product feeds
• Analytics

There are differences between the two software. Affilae offers the option to select first click and last-click tracking (traditionally affiliate marketing goes for last-click), where Tapfiliate offers options for flexibility with commission structures, bonuses and tiered commissions.

Affilae offers comprehensive affiliate management, helmed by dedicated account managers, encompassing various affiliate program phases. Tapfiliate stands out in partner recruitment by tapping into the client base, leveraging an automated system that emails new customers, encouraging them to refer their acquaintances

Automation:

Tapfiliate takes the lead in automation, particularly emphasizing its Zapier integration. Businesses can automate workflows, emails, affiliate approvals, and handle refunds or disputes with minimal human intervention, especially when integrated with Stripe or PayPal.

Integrations

Affiliae offers six different integrations including Shopify and WooCommerce. They also have options to connect via server to server, or complete a custom integration. Tapfiliate has more options with 36 different integrations.

Support

Tapfiliate prides itself on a robust customer support system that’s accessible around the clock. Businesses can reach out through multiple channels including their website chat, X (formerly known as Twitter) messages, and Facebook messenger.

On the other hand, Affilae offers a more conventional support system. While they don’t boast a 24/7 support system like Tapfiliate, they do provide a contact form on their website, ensuring users can reach out with any queries or issues. Additionally, the presence of documentation suggests that Affilae empowers its users to troubleshoot or understand the platform better through self-service resources.

Reviews

Affilae have no user reviews about them on any of the common review sites like G2, or Capterra. Tapfiliate has plenty of reviews with 4.5 stars on Capterra, with reviewers commending the interface, customer support, and easy set-up.

FAQs about Affilae affiliate tracking software

What is Affilae?

Affilae is a SaaS-based affiliate marketing platform that offers a white-labeled solution for advertisers, agencies, networks, and media buyers, the platform provides comprehensive tools to control, manage, and monitor online affiliate programs and their associated networks of publishers or affiliates.

What are the limitations of Affilae?

Pricing: With pricing starting at £85 GBP (around $100 USD) it’s not cheap to start managing your affiliate program with them for small businesses. To get access to the affiliate marketplace, product reviews and premium support, there is a big jump in cost to £215 GBP per month (about $270 USD). This can limit smaller businesses from working with them. Additionally, there seems to be a lot of German, French and other European brands, rather than international brands, so if you are based in the United States, this might not be the right solution for you.

Integrations: While Affilae might integrate with various eCommerce platforms and other software, it may not support every tool or platform a business uses. You might need to look for third-party integrations or tools to bridge the gap.

Affilae competitors

Tapfiliate: Tapfiliate stands out as a comprehensive cloud-based affiliate tracking software, empowering businesses to seamlessly establish, track, and optimize their affiliate marketing endeavors for maximum impact.

Refersion: Refersion is an affiliate marketing platform that offers tools for online shops to track sales and manage their affiliate networks.

UpPromote: UpPromote is an affiliate marketing tracking solution designed for Shopify-based businesses to establish and oversee affiliate campaigns.

LeadDyno: LeadDyno provides affiliate management software that assists businesses in setting up, tracking, and automating affiliate activities.

Looking for an alternative to Affilae? Check out the alternatives.

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