New features: Affiliate recruitment & Mailchimp Integration
Finding great affiliates isn’t always easy - but Tapfiliate is about to change that!
Our new Affiliate Recruitment feature makes it easier than ever to run a referral program. Leverage the power of word-of-mouth marketing to create a sustainable engine of growth.
How does it work?
With our new Affiliate Recruitment feature, you can automatically invite your customers to promote your business.
New customers (those that are not yet affiliates) will be automatically sent a referral link that they can instantly use to spread the word about your business.
When they drive a new conversion or customer, the affiliate prospect will be immediately promoted to affiliate status and invited to log in so they can view their performance and find more of your program’s resources.
Gathering affiliate prospects is easy. Start by linking one or more affiliate prospect Sources.
Next, set up your new Actions - decide how you’d like to communicate with your affiliate prospects. You can get started right away by using a standard, premade message or customize your own in the Triggers section of your platform!
On top of that, we’ve also introduced an awesome integration that’ll take your affiliate marketing campaigns to the next level.
Engagement is a critical part of the affiliate marketing experience. With that in mind, we’ve built a direct integration with one of the most popular email marketing services on the web: Mailchimp.
With our new Mailchimp Integration, you can now set up the entirety of your communications with this tool - allowing you to create curated onboarding emails for new & prospective affiliates, as well as thoughtful drip campaigns.
This feature is also very useful for keeping your affiliates up-to-date on the comings and goings of your business & affiliate marketing program. Send a dedicated newsletter, let them know if there’s a new product, a new promotion, or new assets for them to retrieve and share!
With nifty tags and segments, you’ll find it easy to create meaningful campaigns that are relevant to your affiliates, affiliate prospects, as well as your special affiliate groups.
As always, we’re happy to hear what you think about this new feature!