13 of the Best Golf Affiliate Programs for 2025

When you think about golf, the first thing that comes to mind is probably not golf affiliate programs. More likely, you’re thinking about a pristine green at a golf club somewhere you love.

With more than 30,000 golf courses around the world and more than 60 million golfers worldwide, golf affiliate programs are a great way for brands to drive sales by using the power of word of mouth marketing to attract potential customers online. 

Case in point: in 2023, the golf equipment market size was valued at $7.1 billion dollars, and between 2024 and 2032 the compound annual growth rate is expected to be over 4.5%.

There’s a lot of money to be made in the golf niche, and it can be lucrative for both golf brands and affiliates looking to earn commissions on sales for promoting these brands to their audiences.

Whether you sell golf mats or golf shoes, without further ado, let’s look at the best golf affiliate programs to join if you’re an affiliate. Implementing a specialized affiliate platform will help you manage and scale your golf affiliate program more effectively. Tools like Tapfiliate provide real-time tracking, configurable compensation structures, and seamless integration capabilities, allowing golf brands to efficiently manage their affiliate agreements and promote growth.

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13 Best Golf Affiliate Programs to Join in 2024

These popular brands offer affiliate programs for affiliates to join and promote. 

Callaway Golf Affiliate Program

Callaway Golf is a well-known name and one of the largest golf retailers in the golf industry and stands out for its cutting-edge innovation and high-quality craftsmanship in golf clubs and golf accessories. Celebrated for pioneering advancements like the Big Bertha drivers, Callaway appeals to both professional golfers and amateurs, offering a blend of performance enhancement and durability, making it a symbol of excellence in golf gear.

Commission: Up to 9%

Referral window: Unlisted

The Indoor Golf Shop

The Indoor Golf Shop: A specialized retailer offering advanced indoor golf equipment and accessories, catering to golf enthusiasts seeking at-home simulation experiences. Renowned for its high-quality golf simulators, putting greens, and tech-driven training aids, the brand bridges the gap between the golf course and home convenience.

Commission rate: Starts at 5%

Referral window: 30 days

Vice Golf

Vice Golf is recognized for revolutionizing the golf ball market with its direct-to-consumer approach, offering high-quality, performance-driven golf balls at affordable prices. The brand is also known for its bold designs and innovative marketing strategies, appealing to a younger, trend-conscious golf audience.

Commission: 6%

Referral window: 30 days

Sqairz

Sqairz is a dynamic player in the golf footwear market. Its innovative square-toed golf shoes enhance balance and swing stability. This brand distinguishes itself with a focus on performance and comfortable golf footwear with a blend of style and functional design.

Commission rate: 10%

Referral window: 30 days

FootJoy

FootJoy is in the golf apparel industry, and is known for its superior quality golf shoes, gloves, and clothing. Embodying a blend of classic style and modern technology, the brand is a favorite for its comfort, durability, and performance on the golf course.

Commission rate: 5%

Referral window: 30 days

PXG Golf

PXG Golf, short for Parsons Xtreme Golf, is a luxury golf equipment brand known for its range of products including premium golf clubs, golf bags and accessories. The brand sets itself apart with its innovative design, cutting-edge technology, and a no-compromise approach to quality, catering to golfers seeking top-tier performance and exclusivity.

Commission rate: 6% or $25 for a custom fitting

Referral window: 30 days

Golf Apparel Shop

Golf Apparel Shop is a comprehensive online destination for stylish and functional golf clothing, offering a wide range of brands known for quality and performance. The store caters to golf enthusiasts of all levels, providing apparel that combines comfort, fashion, and technical innovation to enhance the golfing experience.

Commission rate: 5%

Referral window: 30 days

Golf Direct Now

Golf Direct Now is an online retailer known for offering a wide range of golf equipment and apparel, catering to golfers seeking quality, variety, and competitive pricing. The brand sets itself apart for its commitment to customer service and its ability to provide the latest in golf technology and fashion from top industry brands.

Commission rate: 8%

Referral window: 30 days

ClubGlove

ClubGlove is acclaimed for its high-quality golf travel bags, club covers, and accessories, celebrated for their durability and functionality in protecting golf equipment. This brand is a top choice among professional golfers, offering innovative designs and craftsmanship that ensure security and ease of travel for golf gear.

Commission rate: 10%

Referral window: 30 day cookie duration

Club Champion

Club Champion stands out in the golf industry as a premier provider of custom club fitting services, offering personalized equipment solutions to improve player performance. The brand is renowned for its comprehensive approach, utilizing advanced technology and a wide selection of components to tailor clubs perfectly to individual golfers’ needs.

Commission rate: $25

Referral window: 45 days

Puma Golf

Puma Golf is a fashionable brand in the golf apparel and accessories market, known for its fusion of sporty style and performance features. The brand stands out with its bold designs and commitment to comfort and functionality, appealing to golfers who value both fashion and athletic performance.

Commission rate: 4%

Referral window: 15 days

GolfNow

GolfNow is a leading online tee time marketplace, offering golfers easy access to thousands of courses worldwide and convenient booking options. Golf tourism has never been more popular. Renowned for its technology, the brand also provides course management solutions, improving the golf experience both for players and course operators.

Commission rate: No information provided

Referral window: No information provided

American Golf affiliate program

American Golf is a leading retailer in the golf industry, offering a wide range of golf clubs, equipment, and apparel, tailored for both amateur and professional golfers. Known for its extensive product selection and expert staff, American Golf is a go-to destination for golf enthusiasts seeking quality and expertise.

Commission rate: No information provided

Referral window: 30 days

How Golf Brands Can Track Affiliate Sales

If you are a golf brand wanting to compete in a busy marketplace, setting up an affiliate program could be a fantastic idea. But to get started you’ll need a way to track those affiliate sales. 

Affiliate tracking software like Tapfiliate is a great way to do this. You can attribute sales to the correct affiliate easily and automatically without doing manual work.

It requires some setup depending on the solution you use to set it up – for example, with Shopify it just takes a couple of clicks and then you can start recruiting affiliates.

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This way you can track the results of individual campaigns and affiliates and calculate the ROI of this.

How to Choose a Commission Rate if You Are a Golf Brand Setting Up an Affiliate Program

Choosing a commission rate is dependent on several different factors, and these will greatly influence your decision making when it comes to decision-making.

Profit margin: The first is profit margin (for golf equipment between 20-30% and apparel up to 52% according to the Association of Golf Merchandisers markup guidance).

Competitor research: What are your competitors offering their affiliates? In our list above, the general range is between 5-10% commission for golf brands. This will greatly impact how much you should offer your affiliates because you want them to promote you over your competitors.

Wriggle room: Being able to offer affiliates increased commissions and bonuses is essential for brands looking to work with affiliate marketers. This can buy you better positions in campaigns, persuade an affiliate to start promoting you, and reward affiliates for sales goals reached.

What Marketing Materials Should I Include for My Affiliates?

To ensure your affiliates have everything they need to start promoting your golf brand from the get-go, you need to have these marketing materials ready and uploaded for your affiliates to access easily.

Data feed or product feed: A data feed or a product feed is a file that enables you to share product information with your affiliates easily.

Types of affiliates that can use these include price comparison sites, deal aggregators, content sites like golf blogs, retargeting partners and any affiliate that wants to show your products on their website.

Banners: With banners it’s essential to have one set of evergreen banners that can always be used, and then additional banners for different promotional activities like sales, or special focuses on specific products, and especially during tournaments. These banners can then be displayed on an affiliate’s website whether they are a golf blog or content aggregator.

The most common sizes for these are as follows:

• 300×250
• 250×250
• 728×90
• 468×60
• 160×600
• 120×600

Please note that Tapfiliate has a 150k file size limit.

Of course, there are other sizes you can use too.

Images: With images we strongly recommend including a brand logo as one of the uploads. Other than that, the world is your oyster. You can share product images, social media posts, or anything else you think might be relevant for your affiliates.

Text links: If you have specific pages you want affiliates to promote you can add different text links. You could use this for top selling categories, sales, or anything else.

Things to Think About When Setting Up a Golf Affiliate Program

When you set up your golf affiliate program there’s plenty to think about. Here are some of the things you’ll need to think about:

How often should you pay out commissions?

Do you want to pay your affiliates weekly? Monthly? It’s essential to take into account your returns and refunds policy when you decide this. If someone has 30 days to return a product, then you avoid paying commission on something that has been returned.

Do you want to create any restrictions on how affiliates can promote your golf brand?

For example, are there any affiliate types you don’t want to work with? For example, some people choose not to work with paid search affiliates because they run their own paid search and don’t want their own affiliates to drive up the prices for their own search terms.

Are there any seasonal trends in golf affiliate marketing that affiliates should be aware of?

Informed affiliates are equipped to sell more. If there are any seasonal trends, letting them know will enable them to promote you more effectively leading to more sales. You can do this by keeping in contact with them using an affiliate newsletter

Do I want to set a minimum payment threshold?

Some brands have minimum payouts, so they won’t pay an affiliate until they have earned a specific amount of commission. It’s entirely up to you if you want to create a minimum payment threshold. 

Key Takeaways

Starting a golf affiliate program can be a great way to drive revenue for your brand if you have an online presence. You’ll need a tracking software like Tapfiliate to get started. Once you’ve set up your tracking software you’ll need to set your commission rate and create marketing materials for your affiliates.

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