Running Toward Success: How Campus Coach Supercharged Their Affiliate Marketing with Tapfiliate

Discover how Campus Coach has successfully scaled their affiliate marketing program while saving valuable time and resources with Tapfiliate.

Tapfiliate has made it so easy for us to create custom programs for all kinds of influencers—whether they’re B2B partners or Instagram stars. Being able to adjust commission rates in real-time and customize our affiliate programs on the go is such a game-changer.

Soizic Dubus Traffic Manager, Campus Coach

Company Background

Campus Coach is a company driven by a passion for running. Founded by a group of enthusiastic sports lovers, its mission is simple: get more people active, primarily through running. Their business likely involves selling products and offering services related to running, fitness, or wellness. They also work with influencers to promote their mission.

The founders and team share a deep connection with the sport, and this enthusiasm is reflected in their products and services. Soizic, Traffic Manager at Campus Coach, shares how the company has used affiliate marketing to further its mission and grow its business.

The Challenge

As Campus Coach’s customer base grew, they started looking for easy yet effective ways to expand their reach and find new channels to drive traffic and sales. Before using affiliate tracking software, their marketing efforts were manual, relying on Excel spreadsheets and Google Sheets to track influencers and campaigns. 

While this approach worked for a smaller group, the growing number of affiliates—eventually reaching 100+—made manual tracking inefficient and time-consuming. Campus Coach needed a solution to streamline their processes, track transactions, and easily manage payouts.

How Tapfiliate Made a Difference

That’s where Tapfiliate came in. By centralizing everything, from tracking conversions to managing payouts, Tapfiliate gave Campus Coach the tools to manage their affiliates smarter and more efficiently.

Instead of juggling spreadsheets, I now manage everything from a single dashboard. It’s saved me so much time, and I can now concentrate on improving campaigns and creating exciting new affiliate offers.

Soizic Dubus Traffic Manager, Campus Coach

The Impact

Since adopting Tapfiliate, Campus Coach has experienced considerable growth in their affiliate program. The ability to manage campaigns, customize commissions, and track affiliate performance in real time has contributed to their marketing success. The company now works with over 100 influencers and plans to scale to 200 within the following year. 

In Soizic’s words, “Tapfiliate is crucial for us because it allows us to grow and manage the program efficiently. It’s also helped us save time, allowing us to focus on bigger marketing initiatives.”

One of the key reasons we went with Tapfiliate was its compatibility with Stripe, which we use to track all of our transactions. Plus, the customizable API really lets us tweak the system to suit our needs perfectly.

Soizic Dubus Traffic Manager, Campus Coach

Future Plans

Looking ahead, Campus Coach aims to expand their affiliate program further and make it one of their primary traffic channels. Soizic sees affiliate marketing as a critical driver of company growth.

Instagram is a really important channel for us, and affiliate marketing helps us tap into that. We’re planning to scale the number of affiliates and create more tailored programs for different categories of influencers.

Soizic Dubus Traffic Manager, Campus Coach

Why Campus Coach Recommends Tapfiliate

Soizic believes that other companies could also benefit from using Tapfiliate: “I would definitely recommend it to others. The ability to centralize everything, save time, and customize programs makes it a powerful tool for managing affiliate marketing.”

Conclusion

With Tapfiliate, Campus Coach has easily grown its affiliate marketing program. The platform’s flexibility and ease of use have become key components of its marketing strategy, helping Campus Coach focus on its true passion: getting more people moving, one run at a time.